A car dealer, importer or brand representative needs a website that works as a showroom and a sales desk at the same time. Buyers compare models, trims and prices online long before they visit, so the site has to show what is actually in stock, help a buyer choose a configuration and let them book a test drive or a service visit in a few taps. For importers with a dealer network, the website also has to keep every dealer's information accurate without manual copying between sites. To keep buyers hearing about new models and offers, we also run advertising and social media for dealers and importers.
Inventory must be current: a buyer who drives in for a car that was sold last week rarely comes back. Most model pages are opened on a phone, so photo galleries and spec tables have to load fast on mobile. Request forms should be short and match the task: a test drive needs a model and a time, service needs a vehicle and a date. Dealers work within the manufacturer's brand guidelines but still need room for their own offers and news. Local search matters too: model and dealer pages should be built to rank for searches that combine a model with a city, and be easy for AI assistants to read. We build custom on Laravel, so integrations and the admin panel follow your sales process.
A dealer or importer platform is usually a corporate website project ($20,000-40,000), often with CRM development for handling requests. A launch of a single model works well as a landing page (from $4,000). A strategic session costs $500, is credited toward the project and helps define the scope before any estimate.
Can the website show our real inventory?
Yes. We connect the site to your stock source, whether it is a dealer management system, an export file or a list kept in the admin panel, and availability on the site follows it.
Can one platform serve several dealerships?
Yes. An importer platform holds the shared model range plus separate dealer pages with their own contacts, offers and stock, and sends each request to the right dealership.
Do you follow manufacturer brand guidelines?
Yes. We work within the manufacturer's rules for logos, photography and colors, and leave room for the dealer's own offers, news and service promotions.
Do you run advertising and social media for dealers?
Yes. We run Meta ads and Google search ads, manage social media for dealers and importers, and design the ad banners. Leads from ads can go into the same CRM as website requests, so you can see which campaign brings buyers.
We build for franchise and independent dealers, importers and brand representatives in the Seattle area and across Washington who want online inquiries to turn into showroom visits. PERETZ plans the dealer site, the inventory feed and request handling as one project, with custom code on Laravel and a client portal where every stage and approval is visible. Our team has 20 years of experience and 127 delivered projects in 12 countries. To connect requests to your sales team, see CRM development or book a strategic session, $500 credited toward the project.