Yevhen Borovoi
Founder | CEO
Founder & CEO of PERETZ.agency and DeZZign.com.ua. Creator of THE STRUCTURE. Engineer by training, builder by instinct, strategist by experience. I live and work across 12 countries — moving between industries, cultures, and challenges. Since 2017, I've delivered 116 projects of varying complexity — from bold startups to established brands. I've turned negative margins into +700% revenue growth in automotive and e-commerce. I'm not afraid of startups. I'm always open to a conversation with talent worth talking to.
All author articles
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29. 07. 2026
The Hidden Cost of Standing Still: Why Modern Businesses Lose Competitive Advantage Long Before They Notice
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24. 07. 2026
What If You're Solving the Wrong Problem?
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23. 07. 2026
What Good Web Design Actually Does Once the Structure Is Right
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22. 07. 2026
A Place to Build
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19. 07. 2026
The Cost of AI Isn't Generation. It's Verification.
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15. 07. 2026
Everything You Build Starts Aging the Day You Finish It
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15. 07. 2026
Four AIs Agreed. We Still Hadn't Verified Anything.
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14. 07. 2026
You Know Your Business Depends on You. Build It to Work Without You Anyway.
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14. 07. 2026
Wrong Move. Right Move. Too Late.
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13. 07. 2026
The Sale That Happens Years Later
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12. 07. 2026
The Number Nobody Tells You: 70%
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11. 07. 2026
The Story Behind Hair